NAME: FIFTY FIFTY SKATEBOARDS
I wanted to pick a name which related to skateboarding somehow so i thought of a nameing it after a skateboarding trick. 50-50 is a skateboarding grind which involves grinding with both truck on a rail. I also chose this name because the whole concept of my brand is to have half contemporary and half vintage so fifty fifty works well with this idea.
So after doing some quick sketches of logo ideas. I did these logo ideas in illustrator. I want the logo have a aesthetic which relates to a part of the skateboard in someway, here i have chosen wheel and risers. Also i wanted to create a logo that splits into 2 halves in someway. Still need more development and also need to be able to create the same logo in a vintage style in some way.